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Sonic Drive-In Partnership with Kevin Harvick

The challenge with this project was to create three :15 second television spots that promote the Sonic Drive-In brand and their partnership with Kevin Harvick. The client requested the spots be equally about him and things that make Sonic unique. Bringing out a good performance from a real person proved to be difficult - and did I mention the spots were :15 seconds? In the end, I feel we achieved all of these goals and made some
clever little TV commercials.

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